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Person, product, and join table 1 Business Intelligence at the Data Warehouse 12 1 Data Warehouse Defined 13 1 A Simple Concept for Information Delivery 14 vii. The term implies having a comprehensive knowledge of all factors that affect a business, such as customers, competitors, business partners, economic environment, … 1.1 Meaning of Business Intelligence 1.2 History of Business Intelligence 1.2.1 The Data Warehouse 1.2.2 Offline Extract, Transform and Load (ETL) 1.2.3 Data-Mining Engines 1.2.4 Reporting Tools 1.2.5 Data Marts 1.3 Purpose of Business Intelligence Systems 1.4 Structure of Intelligence Systems 1.4.1 Business Intelligence … 1 An Environment, Not a Product 14 1 A Blend of Many Technologies 14 1 Chapter Summary 15 1 Review Questions 16 1 Exercises 16 2 Data Warehouse: The Building Blocks 19 1 Chapter Objectives 19 1 Defining Features 20 1 Subject-Oriented Data … A dictionary … This book has developed from my own class notes. C2B ... 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